Why Lululemon’s Success Lies in Selling a Lifestyle, Not Just Products

Why Lululemon’s Success Lies in Selling a Lifestyle, Not Just Products

As of 2024, Lululemon has solidified its place among the top global activewear brands, with a revenue of $10.5 billion, marking a 23% year-over-year growth. The brand’s premium positioning is backed by a gross profit margin of 58.2%, thanks in

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How to Differentiate Between DTG and DTF Printing Methods

How to Differentiate Between DTG and DTF Printing Methods

This article will break down the key differences, pros, and cons of both DTG and DTF printing, helping you make the best choice for your activewear or custom apparel brand.

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How to Choose Functional Fabrics: A Technical Guide to 5 Key Performance Textiles

How to Choose Functional Fabrics: A Technical Guide to 5 Key Performance Textiles

Discover the science behind high-performance textiles with this technical guide to 5 essential functional fabrics.:Moisture-Wicking & Quick-Drying Fabrics、Cooling-Touch Fabrics、High-Stretch Fabrics、Antimicrobial Fabrics、UV-Protective Fabrics.

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Is Cotton Really the Most Toxic and Least Sustainable Fabric?

Is Cotton Really the Most Toxic and Least Sustainable Fabric?

Everything You Need to Know About Cotton.Today, we’ll explore cotton in three modules:1. Fiber types and cotton varieties2. Cotton processing

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Why Are Hard Shell Jacket Waterproof and Breathable?

Why Are Hard Shell Jacket Waterproof and Breathable?

This article explores Hard Shell Jacket through four key sections:

The difference between waterproof-breathable technology and water-repellent functionality.
The waterproof-breathable principles of GORE-TEX fabrics and their product lines.
Waterproof-breathability testing standards.
Seam taping processes and structural design details.

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How Many Lives Can a Polyester Garment Have?

How Many Lives Can a Polyester Garment Have?

This article will explore polyester garments through two modules:

Production processes and recycling methods
Innovative technologies enabling efficient polyester decomposition

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Seamless Apparel in 2025: Popular Categories & Technical Innovations

Seamless Apparel in 2025: Popular Categories & Technical Innovations

Explore 2025 seamless sportswear tech: From thermal-bonded jackets to ultrasonic-knit activewear. Discover production methods, application scenarios & market trends for OEM manufacturers.

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3 Essential Tips for Choosing the Perfect Casual Pants

3 Essential Tips for Choosing the Perfect Casual Pants

2025 casual pants guide for manufacturers: Waist height, silhouette & length engineering. 

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30-Second Fabric Weight Guide: How GSM Defines Sportswear Quality

30-Second Fabric Weight Guide: How GSM Defines Sportswear Quality

GSM fabric guide for sportswear manufacturers: T-shirt (180-250g) & hoodie (200-400+g) weight standards explained. Pro tips for breathable base layers vs. winter-performance outerwear production.

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Understand Fabric Count in 60 Seconds: How Yarn Numbers Define T-Shirt Quality

Understand Fabric Count in 60 Seconds: How Yarn Numbers Define T-Shirt Quality

Using T-shirts as examples, we'll explore how yarn count determines quality through three sections: 1、What is yarn count? 2、Does higher count = better fabric?3、 Pros/Cons of common T-shirt

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Heat Transfer Printing vs Sublimation Printing: In-Depth Exploration of Sportswear Printing Techniques

Heat Transfer Printing vs Sublimation Printing: In-Depth Exploration of Sportswear Printing Techniques

Heat Transfer vs Sublimation Printing: Compare durability (40 vs 100+ washes), texture (plastic layer vs seamless), material compatibility (any fabric vs polyester-only), costs & eco-impact for sportswear production.

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How to Identify Various Fabric Compositions?

How to Identify Various Fabric Compositions?

Fabric composition guide for sportswear manufacturers: Compare natural fibers (cotton, silk, wool) vs synthetic fibers (polyester, nylon, spandex). 

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